Sayoko Osada

Freelance experience designer

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Please provide a personal bio for other members to get to know you

Experiential Art Director/ Designer, specializing in thematic environments. I focus on multi-sensory storytelling. For each project, I uncover its essence whether it be the story, motivation, or brand. I let the essence drive the design aesthetic and journey. This includes Experiential, Pop-up/ Events, Brand Environments, Retail Environments, Set, Immersive Multi-Room Installations. Based in New York City.

Please provide an overview of the project(s) you'll be focusing on for the next 12 weeks as part of Unreal Collective.

Finding clarity around what it would look like to form my own freelance experiential marketing and design practice.